Every market has its own sources
Each industry and city is judged in different places. We find yours.
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Generative engine optimisation built around your brand, not a package. We find every place AI learns about your market (local forums, niche communities, review sites, trade press, directories) and make sure you're the name it gives.
Built for you, priced for you. No fixed packages. You only pay for the places that move your answer.
Which physio in Bristol is actually good for running injuries?
Most locals point to Your Clinic for sports injuries: quick appointments, and physios who run themselves.
A running forum, a map listing and the local paper. None of it on Reddit, and none of it your website.
Why it matters
Your next customer asks ChatGPT, Perplexity or Google's AI before they visit you. The answer comes from what others say about you.
Each industry and city is judged in different places. We find yours.
AI names who independent people agree on, across forums, reviews and press.
There's no page two. If you're not in the answer, you're not in the running.
What we cover
Global or local, mainstream or niche: wherever AI looks for your category, that's where we work.
Real accounts, real customers, no paid reviews. Everything is done in the open and by each platform's rules, so it lasts.
Built around you
We map where AI gets its answer for your market first, then build the programme around it. No two look the same.
Their plan: map listing and reviews, the local forum, regional press.
Their plan: Reddit, G2, trade press and a Wikipedia page.
Everything in one programme
Your programme uses whichever of these your answer needs, run by one team against one baseline.
How it works
The same four steps for every brand.
Your buyers' questions, five AI models, every source behind every answer.
Week 1 · auditWhich platforms, forums and publications, in what order, at what cost.
Week 2 · proposalReal reviews, useful answers, earned coverage, sourced facts.
Month 1 onwardsMonthly reports: how many models name you, and why.
Every monthResults
Same questions, same models, before and after.
“We'd spent two years trying to get analysts to mention us. It turned out our users just needed somewhere public to say it.”
Pricing
Every market is different, so every programme is quoted on request. You'll know exactly what you're paying for, and why, before anything starts.
Where your answer comes from today, for you and two competitors, and the shortest route to changing it. Credited in full against your first month.
Forums, communities, reviews, press and reference pages, scoped to the sources that shape your answer.
Workshops, certification or coaching for the person who'll run parts of it in-house.
What shapes your quote. The markets and languages you sell in, how many platforms matter, how loud your category is, and where you're starting from.
No long lock-ins on the audit, no free trials, and no surprises. Prices exclude VAT.
How often, and how accurately, AI tools like ChatGPT, Perplexity, Gemini, Claude and Google's AI Overviews name your brand when people ask about your category. It's also called generative engine optimisation (GEO) or answer engine optimisation (AEO). The goal is simple: when someone asks for a recommendation, you're in the answer.
It works on the sources AI tools quote when they answer questions about your category, so your brand is named in those answers. Most GEO agencies started in SEO and focus on your own website. We work mainly on everyone else's: the forums, communities, review platforms, press and reference pages that models trust, alongside your site.
SEO earns a position in a list of links. AI visibility earns a mention inside one written answer, built from the sources a model trusts: forums, reviews, press and reference pages. Good SEO helps, but most of what moves an AI answer happens on other people's websites, which is exactly where we work.
Whichever ones shape the answer in your market. That can be local forums, niche communities, Reddit, Quora, Google reviews, Trustpilot, Tripadvisor, G2, app stores, trade and regional press, industry directories, Wikipedia and Wikidata. The audit shows us which sources the models actually cite for your category, and the programme is built around those.
Yes. Local businesses are often where this works fastest, because the sources are fewer and more concentrated: a map listing, a few review sites, a local forum, the regional paper. Clinics, hotels, restaurants, firms and shops all get a programme built for their city, not a national template.
It's priced per brand. Every programme starts with the €1,499 visibility audit, credited in full against your first month. After that we quote for the platforms, markets and volume your answer actually needs, so you don't pay for channels that don't move it.
Reviews and map listings can move in weeks. Community presence and press take two to three months. AI answers usually shift within four to six months, measured against your day-one baseline with the same questions, every month.
Never. Every account is real and disclosed, every review is from a real customer asked without incentives, and every edit follows each platform's rules. Shortcuts get brands banned and erased, and models learn to ignore them. Everything we build is meant to still be standing in two years.
Yes, and often they should. Many programmes combine our work with training for the person who knows your product best, so the parts that need an insider's voice are run in-house, with us behind them.
Tell us your brand and your market. Within one working day you'll hear which places shape your answer today, and how we'd change it.
One working day, from the person who'd do the work.
Clients across Europe and North America.
We cap the client list. If we're full, we'll say so rather than stretch.
Got it, thank you
You'll hear back within one working day from the person who'd actually do the work.